Vol. 50 No. 10 (2022)
Published: 2022-10-05
Articles
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Yang Chen, Xueling Jiang, Hong Wang
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Understanding the role of mobile applications in brand loyalty in the coffee chains industry
checkedByoungsoo Kim, Daekil Kim -
Kai Yuan, Yabing Qin, Kuakua Zhang
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Inyup Lee, Dong-Kyu Kim, Jaehyun Ha, Chulhwan Choi
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Gaixia Fan, Jing Zhao, Keyuan Zhang, Yuetan Wang, Tiejun Kang
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Qian Wang, MengMeng Huang, Song Hong, Hui Zhang, Qiong Wang
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Jing An, Chong Zhang, Jinlong An, Qilong Cao, Weidong Huang, Siwei Wang
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Analysis of golf apparel purchase decisions using the extended model of goal-directed behavior
checkedJee Hoon Han, Hye Ji Sa -
Jian Zhao, Lyndon Lim, Elaine Chapman, Stephen Houghton